China is a very demanding market. If the company obtains a high number of negative answers in its self-evaluation we suggest to acquire expertise first by exporting to closer, more mature, or easier countries starting at the same time a mid-term plan to get ready for China.
Author
Tallinn
Publisher
EU SME Centre
The EU SME Centre is a European Union initiative that provides a comprehensive range of hands-on support services to European small and medium-sized enterprises (SMEs), getting them ready to do business in China.
Our team of experts provides advice and support in four areas – business development, law, standards and conformity and human resources. Collaborating with external experts worldwide, the Centre converts valuable knowledge and experience into practical business tools and services easily accessible online.