Consumer Loss Barometer
Description
Navigating technology disruption is now a business norm, propelling organisations to both experiment with and deploy advanced digital products and services that increasingly collect, leverage and ultimately create value from abundant amounts of data.
The continuous nature of technology development and the ability to drive customer engagement and gain performance enhancements through digital transformation generates significant excitement at a board level — both as an opportunity to gain a competitive advantage, as well as being a catalyst for disruption.
The ability to achieve agility in what is now a continuous process of transformation and innovation is fast defining success for organisations, and maintaining trust in the age of the customer is becoming a differentiator for those able to act and demonstrate an understanding of their consumer’s concerns.
Understanding the gap in perceptions of cyber-security between consumers and the organisations that serve them is a key theme of this report. With this report, you can look at solving this gap in perceptions generating consumer trust and confidence, propelling business growth.