Meaningful Brands: Connecting with the consumer in the new world of commerce
Description
In the new world of commerce dominated by e-commerce and voice, brands will face the ultimate test. It will challenge the strength of their relationship with consumers and the true value they bring.
Research notes
Sean McClowry, Partner Deloitte Digital
Rob Overend, Partner Deloitte Digital
David Owen, Partner Cyber & Privacy Risk Advisory
David Phillips, Partner Deloitte Digital
Karen Spear, Director Deloitte Private
Louise Heath, Associate Director Financial Advisory
Louise Kelly, Editorial Lead The Agency
Julie Miller, Manager Deloitte Digital
Luke Wilson, Manager Business Development
Sharon Sun, Analyst Deloitte Digital