Light me up - report 1 of 2
Description
Various studies have found that on average an improved lighting installation can lift sales by 2-12%. Additionally, effective use of lighting can prompt customers around your store, reduce power costs and can even sustain your brand program. So, why do we invest so little time and money in an efficient lighting system?
Research notes
Sourced from a range of research providers, including:
- ShopScience
- Philips Lighting Retail Scene Issue 01
- LUX Lighting Magazine (UK)
Further references can be obtained from hello@glowfeed.com