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Concept Testing Kit

Concept Testing Kit
This kit is designed for brands to use when wanting to validate new concepts and understand how they resonate with the market. It enables you to prove concepts before they hit the market, Identify appetites, and uncover product-market fit so you can reduce risk and save time and resources.

DIY?
To use this kit, simply select the survey template below and add it to your project.

NEED SUPPORT?
If you'd like support, our expert team will help with a survey design review, scripting into the platform, fieldwork management and pre-analysis set-up.
Costs start from $3,000 and include support, response hosting and respondent costs.

Let our experts guide you through the Concept Testing Kit by clicking the button below.
This kit is designed for brands to use when wanting to validate new concepts and understand how they resonate with the market. It enables you to prove concepts before they hit the market, Identify appetites, and uncover product-market fit so you can reduce risk and save time and resources.

DIY?
To use this kit, simply select the survey template below and add it to your project.

NEED SUPPORT?
If you'd like support, our expert team will help with a survey design review, scripting into the platform, fieldwork management and pre-analysis set-up.
Costs start from $3,000 and include support, response hosting and respondent costs.

Let our experts guide you through the Concept Testing Kit by clicking the button below.
Concept Testing Survey Template
Concept Testing Survey Template
This survey template provides sample questions to understand appeal metrics and likelihood to purchase. There is also an optional claims testing section.
This survey template provides sample questions to understand appeal metrics and likelihood to purchase. There is also an optional claims testing section.